ETOP(Environmental Threat and Opportunity Profile) is a technique to structure environmental involves: Dividing the environment. Environmental Threat and Opportunity Profile (Etop) – Download as Powerpoint Presentation .ppt /.pptx), PDF File .pdf), Text File .txt) or view presentation. ETOP analysis is a management tool that analyses environmental information and determines the relative impact of threats and opportunities for the systematic .

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It is important to recognize potential opportunities and threats outside company operations. Leave a Reply Click here to cancel reply. And finally the strategy manger uses his judgment to place various environmental issues in clear perspective to create the environmental threat and opportunity profile.

A company that bungles or ignores its image is likely to encounter a variety of problems. It results in a quantity of information related to forces in the environment.

Sometimes very micro and neglected issues mar the strategy. Leadership matters a lot in controlling the internal environment. It requires proper evaluation on the position of an organization, whether the adopted strategy is working well and if not why and how should it progress ahead. Unlike the external environment of a business, the internal environment can be controlled.

A matrix of comparison is drawn where one item or factor is compared with other items after which the scores arrived at are added and ranked for each factor and total weight age score calculated for prioritizing each of the factors. The Environmental factors are quite complex and it may be difficult for strategy managers to classify them into neat categories to interpret them as opportunities and threats.


This is achieved by brainstorming. Currently, Dehradun based University of Petroleum and Energy Studies is considered as the only private University which offers PHD, post graduate and undergraduate courses in energy and petroleum. Use Balanced Scorecard for effective strategic implementation August 21, Changes in philosophy and leadership style are under the control of the manager. The relevance, importance, manageability, variability and low cost of data are some of the important factors, Which must be kept in focus.

Examples of external threats include new and existing regulations, new and existing competitors, new technologies that may make products or services obsolete, unstable political and legal systems in foreign markets and economic downturns. Since the company is an established manufacturer of motorbike, it has a favorable supplier as well as technological environment.

Environmental Threat and Opportunity Profile (ЕТОР)

Log into your account. It aspires to environmentap to develop technology overlaps between the businesses it has. This would enable managers to violate strategies when it is necessary. The company-can capitalize on the burgeoning demand by taking advantage of the various government policies and concessions. GE specializes in growth areas such as drilling equipment and compressors.

Customer preference for motorbike, which are fashionable, easy to ride and durable. Understanding of management strategy or organization policy and effectiveness is not as easy; it threar looking at how company is griped with challenges, looking at the threats and opportunities and finding solutions for facing it.

As shown in the table motorbike manufacturing is an attractive proposition due to the many opportunities operating in the environment. Importance of Maps November 25, The main business of the company is in Motor Bike manufacturing for the domestic and exports markets.


A comprehensive ETOP oportunity subdividing each environmental sector into sub factors and then the impact of each sub factor on hhreat organization is described in the form of a statement.

Regards Vinay Kumar Sharma. Though some elements affect the organization as a whole, others affect only the management.

ETOP-Environmental Threat and Opportunity Profile

Managing image of an organization enviornmental most important in the external environment. Industry growth rate is 10 to 12 percent per year, For motorbike growth rate is 40 percent, largely Unsaturated demand. For company to function very well and to be productive to its maximum standard effective strategy should not be impeded.

Traditional managers give explicit proifle to employees, while progressive managers empower employees to make many of their own decisions. Wishing you good luck and best wishes to your sincere endeavours.

ETOP Analysis

However, managing the strengths of internal operations is the key to business success. Once prrofile organization gets into reputation problems, it goes on growing like weeds in a garden. You must be logged in to post a comment. Business environment analysis is a regular business feature.

When organizations can think far ahead, they can create some opportunities. This example relates to a hypothetical company but the illustration is realistic based n the current Indian business environment. Import of machinery under OGL list possible.

The external environment consists of customers, government, economy and competition.