Starting with the second maintenance release of SAS , GfK GeoMarketing digital, vector-based map data sets are available for use. These map data sets are. Features: MAP= required argument referring to GfK map data. DATA= argument referring to response data. ID statement. BLOCK statement options. Example 5: Using GfK GeoMarketing Map Data to Assign a Format to the Example 7: Using GfK GeoMarketing Map Data When Specifying the Statistic for the.

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Our maps are up-to-date, error-free and digitized by our own team of in-house cartographers. Please activate JavaScript in your browser settings to enable all features feomarketing this website.

Drawing on long-standing market research experience, we deliver data on purchasing power, socio-demographics, business potential, retail turnover, consumer typologies and more. Understand how your data interrelates, and spot opportunities for optimization.

Here you can find the latest insights for geomarketing.

Europe Edition 2018/2019

Please activate JavaScript in your gk settings to enable all features of this website. Our maps and market data fit together perfectly, without any gaps or overlaps. And second, our global digital maps with coverage of multiple regional levels allow you to analyze and cross-reference these insights with the help of a mapping software.

  EN 60896-2 PDF

Define the title and footnote for the map. More information on our Europe Edition Note that the ISO variable is character. This lets you plan reliably across multiple market areas and regional levels.

The BLOCK statement specifies the variable in the response data set that contains the geimarketing values for each of the map areas. What we do Our geodata helps you tap more market potential in two key ways: Cookies enable us to understand how visitors use our website so that we can improve it and provide the best experience possible. Also note that the ID variable gelmarketing a numeric geographic locator code glc in the original sashelp.

This website uses cookies. Produce the block map. This table will be used as the response data set. This example uses GfK map data to produce a block map that shows the population of countries in Asia. Contact us via Email. The ID statement specifies the variable that is in both the map data set and the response data geokarketing and defines map areas. First, our regionalized market data delivers penetrating insights on your markets, target groups and potential, for all industries and markets, worldwide.

Set the graphics environment. How you benefit By visualizing your data trends geomaroeting relationships, you can more quickly respond to operational weaknesses and take advantage of market opportunities.


The ALL argument specifies that the output should include all of the map areas from the map data set. Gwomarketing – Analyze and visualize your company data on digital maps. The elongated countries in the output indicate that GfK uses a different projection method than does output created with a traditional Asia map data set. From information to insights. Geomarkeging Map of the Month for November shows the distribution of purchasing power across Europe in By browsing our website, you agree to our use of cookies.

Our industry-leading digital maps and market data give you deep-reaching, integrated insights into your markets, worldwide: GfK’s Map of the Month for December shows the goemarketing of purchasing power density mil. Specify the demographics table just created as the response data set.

Geomarketing | GfK Global

We offer the largest collection of postcode and administrative maps on the market. Here’s a snapshot of what our geodata and a geomarketing approach can do:. Keep a close eye geomarketting market trends and developments so you can respond quickly.

GfK’s Map of the Month for October illustrates the distribution of purchasing power for new automobiles in Germany.

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